LOCAL WISDOM AS SOCIAL CAPITAL IN DEVELOPING A SADE TOURISM VILLAGE CENTRAL LOMBOK, INDONESIADeviana Mayasari, Sanggar Kanto, Siti Kholifah and Bambang Dwi Prasetyo
Tourism development by utilizing the potential of local wisdom generally takes into account all abilities or natural, social, cultural and natural resources in society, because it is related to local potential, so many things can be explored and appointed as tourist attractions, such as natural wealth, arts and various things. handicraft products produced by the community. In the implementation of tourism, especially in areas that are used as tourist villages, must pay attention to several things such as religious norms and cultural values, local wisdom, providing benefits by empowering the community for the welfare of the community by complying with the tourism code of ethics. Therefore, this study focuses on local wisdom of the Sade community which is the social capital for the development of a tourist village. This research uses qualitative research that was conducted in Sade Hamlet, Rembitan Village, Pujut District, Central Lombok Regency. In this case, the researcher tries to find local wisdom, and there are several traditions, namely nyerabi, roahkelemaq, which is done to mop floors using cow dung, usually, this eel activity is carried out in the morning after dawn, and is usually also done by every family member. if going to make an event. It is hoped that with local wisdom that is still thick in the Sade community, it can be used as social capital in the development of a tourism village to bring about social change in the community Sade to increase community income through tourism by utilizing social capital and social capital can be used as a means of community empowerment because this can provide a new perspective on togetherness, tolerance, and participation.