Ecology, Environment and Conservation Paper

Vol 21, Issue 2, 2015; Page No.(1059-1062)

STRENGTHS, WEAKNESSES, OPPORTUNITIES AND THREATS (SWOT) OF STHREE SHAKTHI GROUPS OF DHARWAD AND TUMKUR DISTRICTS

J.M. Saraswathi and P.R. Sumangala

Abstract

SWOT analysis is an analytical frame work to monitor or evaluate a specific programme/performance of the group/ service/product/industry and to explore improvement measures. Under present study, the terms strengths and weaknesses refer to attributes that measure internal capabilities where as opportunities and threats are the external environmental factors affecting the performance/ functioning of SSGs. Internalattributes are controllable to some extent but external attributes are largely beyond the control. However, the strengths are be pushed and weaknesses should be strategically eliminated or reduced. In total strengths and opportunities represents positive aspects of development where as weaknesses and threats represents the problems to be resolved. This analysis was applied for the selected SSGs of Dharwad and Tumkur districts to assess their capability in carrying out the functioning of their groups.

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